Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel, Blake Masters — business, entrepreneurship, startups, technology, innovation, investment, strategy, philosophy

Why Startups Fail: A New Roadmap for Entrepreneurial Success by Tom Eisenmann — business, entrepreneurship, startups, failure, investment, risk management

VC Fundamentals by Ben Gilbert, David Rosenthal — venture capital, business, investing, startups, entrepreneurship

The Unicorn's Shadow: Combating the Dangerous Myths That Hold Back Startups, Founders, and Investors by Ethan Mollick • 2020 — entrepreneurship, startups, data-driven, innovation, venture-capital

The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed by Alberto Savoia • 2019 — innovation, product-management, startups, data-analysis

The Mom Test: How to Talk to Customers & Learn If Your Business is a Good Idea When Everyone is Lying to You by Rob Fitzpatrick — business, entrepreneurship, startups, customer_development, product_development, marketing

The Lean Startup by Eric Ries — business, entrepreneurship, startups, innovation, agile, lean startup

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz — business, entrepreneurship, leadership, management, startups, technology, culture

The Four Steps to the Epiphany by Steve Blank — business, entrepreneurship, startups, product development, marketing, sales

Start Small, Stay Small: A Developer's Guide to Launching a Startup by Rob Walling • 2010 — business, technology, entrepreneurship, software, development, marketing, startups

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It by April Dunford • 2019 — product management, marketing, startups, strategy

Masters of Scale by Reid Hoffman, June Cohen, Deron Triff — entrepreneurship, scaling, startups, business, leadership

Lean Analytics: Use Data to Build a Better Startup Faster by Alistair Croll, Benjamin Yoskovitz • 2013 — startups, data analytics, product management, lean methodology, business

How to Build a Billion Dollar App by George Berkowski • 2014 — startups, entrepreneurship, mobile technology, product management, venture capital

HBR's 10 Must Reads on Entrepreneurship and Startups by William A. Sahlman, Steve Blank, Norman Winarsky, Marc Andreessen, Diane Mulcahy, Hamdi Ulukaya, Andrei Hagiu, Simon Rothman, Reid Hoffman, Richard S. Ruback, Royce Yudkoff, Noam Wasserman — business, entrepreneurship, startups, venture capital, business planning, leadership, innovation

Fall in Love with the Problem, Not the Solution: A Handbook for Entrepreneurs by Uri Levine — business, entrepreneurship, startups, product, development, marketing, investment

Click: How to Make What People Want by Jake Knapp, John Zeratsky • 2025 — product management, startups, innovation, business strategy, user experience

Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley by Antonio García Martínez • 2016 — memoir, technology, startups, business, digital advertising

Build: An Unorthodox Guide to Making Things Worth Making by Tony Fadell — business, leadership, product development, design, innovation, technology, entrepreneurship, culture, startups

Acquired Special: Superhuman & The Science of Building Habits with Rahul Vohra by Ben Gilbert, David Rosenthal — acquired, superhuman, startups, product-market-fit, email, productivity, fundraising, game-design, user-experience

483 startup failure post-mortems by CB Insights • 2024 — startups, venture capital, technology, business strategy, failure analysis